Background Information on Kelley School of Business/Kelley Direct Online MBA
Aug. 20, 2000
Kelley School of Business -- The Kelley School of Business, through more than 75 years of innovation, continues to maintain its visibility as one of the country's premier business schools. Its undergraduate program is ranked among the top 10 in the country. Its MBA program has been cited in Business Week as one of the favorites of corporate recruiters looking for general managers, marketing talent and finance graduates.
Other definitive publications, including U.S. News & World Report, Money and Princeton Review, have recognized various Kelley programs as among the best. The school's doctoral program, which also contributes to overall teaching and research excellence, has sent more than 1,000 doctoral graduates to key positions in industry and academe.
Kelley Direct -- All distance education programs, degreed or non-degreed, offered by the Kelley School of Business are produced under the Kelley Direct banner. Kelley Direct produces courses created by Kelley School of Business faculty. The latest Web technologies are used to create and deliver courses.
Kelley Executive Partners -- Kelley Executive Partners (KEP) is the executive education arm of the Kelley School of Business and a leader in the development of educational partnerships with business. Kelley Executive Partners delivers the Online MBA in joint venture with Kelley Direct. KEP focuses on the organizational challenges posed by globalization and industry restructuring. This year alone, KEP has delivered management development and custom programs in Prague, Czech Republic; Kuala Lumpur, Malaysia; Tokyo, Japan; Fontainebleau, France; Rio de Janeiro, Brazil; Santiago, Chile; Oxford, England; and Taiwan for companies such as IBM, ArvinMeritor, BAT, EDS, Dow Chemical, Caterpillar, Lucent and Xerox.
KEP has continued to be a leader through the introduction of new products and services to meet the changing executive development requirements of major corporations around the world. The process for developing an agenda for change has become embedded in the educational intervention process KEP models as its client-driven approach to executive education.
Kelley Direct Multimedia -- Kelley Direct Multimedia is a production house for e-learning applications. E-learning is the delivery of educational content via electronic media such as the Internet, intranets, extranets, satellite broadcast, audio/videotape, interactive TV and CD-ROMs. It was created to serve the clients and students of Kelley Executive Partners and Kelley Direct. Kelley Direct Multimedia provides the following services:
Technology
The Online MBA program is delivered via the Internet using an Indiana University- developed course management technology entitled Oncourse. It is a software suite of tools that allows university departments to integrate information from multiple databases, and then assigns students and creates course space automatically.
The professors have access to a toolkit that allows them to easily create content, syllabi, lesson notes, presentations, audio/video files, interactive message boards and chat rooms in seconds. This allows the university to devote resources to create other Oncourse features, such as online simulations, custom discussion forums, and cutting edge audio and visual features. The Online MBA is unique among online courses due to the custom features it offers faculty and staff.
(George Vlahakis, 812-855-0846, gvlahaki@indiana.edu)