Kelley School of Business
IU's Kelley School of Business has received $1 million from 3M Corp. and its foundation for a new professional sales and communications lab for students. It is the first major corporate gift for a $60 million capital campaign to transform the school's facilities for undergraduate students.
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Two experts on health care marketing in IU's Kelley School of Business consider direct-to-consumer advertising more honest than most other forms of consumer advertising and the most forthcoming type of pharmaceutical promotion.
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An IU Kelley School of Business professor has co-authored the seventh edition of the classic human resource management text Applied Psychology in Human Resource Management, just published this month.
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Shakespeare may have written, "The play's the thing," but chances are that the playwright never thought his sentiments could be applied to the life sciences. Organizers of the Indiana Life Sciences Collaboration Conferences Series hope that their three-act drama and related discussion will help critical players in the industry to collaborate better.
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In addition to shopping for style, color and fit, an increasing number of clothing shoppers are looking inside at the label, to see where it is made. Among them are many students who appreciate the local and global impacts of their business decisions. That's the focus of "Check Your Label: Elements of Conscious Consumerism" on Feb. 5 at IU.
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Many business schools bring practitioners to campus to give a lecture on real-world topics and business issues. Not many schools or practitioners, however, are willing or able to collaborate for an entire course. But Justin Greis of Ernst & Young's Advisory Practice and Ramesh Venkataraman, Chair of the Kelley School of Business's Masters of Science in Information Systems (MSIS) program, believe that training students for the field of IT governance and risk requires immersing them in the latest developments. And that requires having a practitioner in the classroom for a full seven-week course.
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