Last modified: Friday, October 14, 2011
IU goes vintage, unveils new merchandising collection
Collection debuts today (Oct. 14) with art and designs from the colorful 1960s
FOR IMMEDIATE RELEASE
Oct. 14, 2011
BLOOMINGTON, Ind. -- Indiana retail stores are adding some new merchandise -- and favorite old memories -- to their shelves today (Oct. 14) with the launch of Indiana University's Limited First Edition of the IU Vintage Vault Collection.
The Vintage Vault Collection celebrates IU's rich history by unearthing art and designs from a different decade each year, beginning this year with the 1960s. From Ox the Bulldog to the Hurryin' Hoosiers to the frequent Dunn Meadow "love-ins" that punctuated the decade, the inaugural collection features nine distinct images from this tumultuous time period, all plucked straight from the IU Archives.
An overview of the collection and background information on each individual image selected for the 1960s collection is available at IU's Licensing and Trademarks Web site at https://iu.licensing.indiana.edu.
The Limited Edition includes clothing, gifts and art, all available online at https://www.iubookstore.com, https://www.iuvshop.com, https://tisbookiu.com/home.aspx and at the following retail locations:
IU Barnes and Noble Bookstore
Indiana Memorial Union, Bloomington
College Mall, Bloomington
On the square in Bloomington
E 3rd St., Bloomington
Castleton Square Mall, Indianapolis
Greenwood Park Mall, Greenwood
Eastland Mall, Evansville
Honey Creek Mall, Terre Haute
Glenbrook Square Mall, Fort Wayne
The Vintage Vault collection will continue to commemorate and engage IU's storied past with a new range of merchandise each year. To learn more about the current collection, or offer suggestions for next year's edition, visit the IU Licensing & Trademarks Web site at https://iu.licensing.indiana.edu.